While perhaps it’s easier when you’re a game and comic book store, it’s always best to lean into your brand. Plus, it can be a lot of fun.
Coming on the heels of their identity refresh and just in time for the holidays, Atomic Empire contacted us to rework their gift card package.
The first step was to bring in the updated logo to the gift card entertainment voucher and holder. But then we got into revising copy, art, and how the voucher was held in place.
The result? A presentation that’s as fun to give as it is to get.
This project was produced at HALO 22. See the original post.
Art Direction: David Spratte, HALO 22
Design: Emily Combs, HALO 22